Zeina

Zeina IbrahimBased in BerlinPortfolio 26/27

Brand & Graphic
Design Portfolio

I build identities and campaigns that stay consistent after I leave the room, from the strategy line to the last sticker.

Working globally ↓

I’m Zeina, a graphic designer building distinctive identities that give brands a voice of their own.

My work moves across styles, media and cultures, from editorial layouts to campaign posters and motion. Working fluently in English, German and Arabic, I carry a brand’s character across languages without losing its consistency.

English German Arabic

In this portfolio

Brand identityBrand identityBrand identityBrand identityBrand identityBrand identityBrand identityBrand identity

Poster designPoster designPoster designPoster designPoster designPoster designPoster designPoster design

Layout designLayout designLayout designLayout designLayout designLayout designLayout designLayout design

Brand animationBrand animationBrand animationBrand animationBrand animationBrand animationBrand animationBrand animation

02 ToolkitSoftware I work in

Madewith

Scroll ↓

Toolkit

Adobe Photoshop

Ps Retouching, compositing and campaign key visuals.

Adobe Illustrator

Ai Logos, marks and vector illustration.

Adobe InDesign

Id Editorial layout, newspapers and multi-page documents.

Adobe After Effects

Ae Motion for posters and social campaigns.

The Demokratik

ClientODBK e.V. FormatNewspaper, 16 pages RoleEditorial design & layout Year2025

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A 16-page newspaper for ODBK e.V., the Organisation für Demokratisierung der Bildenden Kunst, on censorship, artistic freedom and migrant artists.

I designed the masthead, the page system and all sixteen layouts in InDesign. Long reads run on a two-column serif grid, while a grotesk carries the masthead values, captions and navigation, so the two voices never mix.

The middle spreads switch register into a catalogue of member artworks, with title, medium, size and price for each piece, set on the same grid so the paper still reads as one object.

GenAIrt

Flyer, A6 two-sided · 2025

ODBK Sticker

Street sticker, 80 × 111 mm · 2025

Bake Rolz

Ramadan campaign · Agency · 2024

Ramadan posters

The goal: turn MMMAX from a family bar into the chocolate 16 to 32 year olds share when life gets hard.

Campaign · Art direction · 2024

Milka MMMAX poster, Only Milka MMMax Can Heal A Broken Heart

Only MMMAX tenderness can heal a broken heart♥Slumber party♥Sharing moments♥Love me tender♥Only MMMAX tenderness can heal a broken heart♥Slumber party♥Sharing moments♥Love me tender♥

Visual designer for this campaign♥Zeina Ibrahim♥Key visuals♥Flavour colour grading♥Poster series♥Visual designer for this campaign♥Zeina Ibrahim♥Key visuals♥Flavour colour grading♥Poster series♥

Design elements

A slumber party where friends eat chocolate and talk through their problems, with MMMAX in the role ice cream usually plays. Each still from the shoot is graded to match a flavour and the emotion of its scene.

Wordmark · construction

10 X 4.8 X

MMMAX

On light · lilac paper

On dark · night

head

Mahameru|Aa|Black

“Only MMMAX tenderness can heal a broken heart”

sub

Mahameru|Aa|Regular

Sharing moments

ABCDEFGHIJKLMNOPQRSTUVWXYZ

Milka purple#7C6BA7

Lilac#C4BCD7

Keks yellow#EEBF1C

Cocoa#573024

Night#4B375B

Blush#F3CFC2

Heart red#B02026

Visual elements (flavour + feeling)

Support elements

♥

Sharing Moments wheatpaste on a street pole

Broken heart poster in a night bus shelter

Love Me Tender poster in a rainy bus shelter

TONDO Circular Design Festival

Festival identity · Posters · Merch · App

The idea

Circular Design for the Circular Economy

Lifestyle Food Technology Communication

Explore interactive showrooms, hands-on workshops, and exciting exhibitions that demonstrate how reusing, recycling, and designing products to last can transform your everyday life. Discover eco-friendly products, sustainable fashion, and innovative green technologies that make sustainability accessible and fun.

Location: Messe Berlin
Date: July 4th–6th
Audience: 25–35 y/o

Brand kit

Tondo · 2024

Logo · construction

MontserratExtraBold / Regular

Aa typeface

Festival purple#372A71

Urchin pink#EE3468

Kiwi green#46C35A

Jelly cyan#3FC6CF

Lava orange#FF5A1F

White#FFFFFF

Tondo festival app: schedule, menu and ticket screens

The World is Tondo

I animated each poster for digital screens: a calm ambient loop for the jellyfish, gentle liquid waves on the kiwi and bubbling, flowing lava, each ending on the Tondo logo.

The World is Tondo poster, kiwi — KiwiLiquid waves

The World is Tondo poster, lava — LavaFlow

Morning · Madame StrikeMidday · Madame SteadyNight · Madame Twilight

STILL HOURSHERBAL TEA

Herbal teas for the still hours of your day

Moodboard

For people who like whimsical things and would rather live like fairies: antique tea tins, botanical prints, fairy teacups and storybook houses.

Brand elements

Every colour, pattern and illustration used across the three teas.

STILL HOURSHERBAL TEA

Brand elements

Morning

Midday

Night

AaLagency · LogoAaBig Caslon · Names

AaPlayfair · QuotesChamomile, Tulsi,
Sencha green teaHerb listings

The story

Small rituals for a smooth day

Still Hours is a herbal tea brand for people who don’t want to rely on caffeine. There is a tea for each part of the day, each one an add-on to the routine you already have. Together they are small rituals that guide you through a productive, smooth day.

The three teas

01Morning Madame Strike Have a whimsical conquering

Wakes you up the right amount to get your day moving, without the jitters.

Sencha green tea, Ginger root, Lemon verbena, Rosemary, Moringa leaf

02Midday Madame Steady Have a whimsical stride

Keeps you going through the afternoon, gently enough that you can still go home and relax.

Tulsi, Peppermint, Lemon balm, Licorice root

03Night Madame Twilight Have a whimsical dream

Part of your little night routine: do your skin care, pour two small cups, and let it ease you into a good night’s sleep.

Chamomile, Passionflower, Valerian root, Lavender flowers, Lemon balm